Robby is a filmmakers and a guitar player. He has been running Sderock the local club for young bands and musicians, since 2007. He was born in Sderot and lived there most of his life until a recent Qassam hit to his house made him move to the nearby kibbutz Bror Chayil. He is currently working on a new documentary and shoots for the Sderot documentary. He is a film student at Sapir College and works as a freelance animator and director.